Project Overview
Vero’s Tax Service LLC is a bilingual tax preparation service in Crete, Nebraska. The one-person business, run by Veronica Ortiz, is mainly catered towards the Hispanic community of Crete in order to help make the taxes process more efficient and quick. It’s a simple and straightforward business that is well known throughout the town. A website design would be a good way to structure the layout of the client’s potential future website. Other physical and digital pieces will also be created to expand the clients business.
Project Goals
One of my top goals when creating these elements for this project was to have simple but professional looking designs. I strayed away from using illustrations and focused more on colors and typography to convey a welcoming and serious tone.
Perception and Tone
The main idea behind this project is for it to look approachable and appealing while still being professional, structured, and trustworthy.

Components
The website designs display the business’s information in both English and Spanish. Any other physical piece would be found within the owner’s office.

